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INDUSTRY PLAYBOOKS

Collect clinic feedback with privacy in mind

Clinic feedback can describe communication and the visit process without exposing health information. Keep the invitation discreet and make clear that care does not depend on leaving a review.

A practical workflow

  1. Use general prompts

    Ask about reception, instructions or waiting information. Do not request diagnoses, test results or prescriptions.

  2. Keep participation optional

    Offer the same neutral route without selecting people based on the outcome of care. Avoid pressure during a vulnerable moment.

  3. Review replies carefully

    A public response should not confirm patient status or disclose treatment. Use an appropriate private channel for follow-up.

Avoid this mistake

Do not copy health records into AI prompts or public responses.

What to check

Check that prompts, photos and replies avoid unnecessary health or identifying details.

Adapt the process to the service

The right invitation depends on the interaction, the customer’s circumstances and the information involved. Use the dedicated industry page for relevant touchpoints, then test the actual customer journey. Keep the business identity accurate and the request optional. A sample review is an illustration of wording, not a testimonial or evidence that the same result happens for every customer.